Just ran into this video by the White Rabbits directed by Andrew Droz Palermo. It is a definite watch. The simple set design and circular motion really make this video stand out. This just goes to show you don’t need a complicated and expensive video set to create something amazing. The circular movement really helps you experience the flow of the song. When a music video matches all the elements of music, editing, and lighting together, it’s a beautiful thing. It can make you really feel a song. This video reminds me of one of my old favorite music videos by Taking Back Sunday.

For more continue after the jump
-Andrew 

The band is surrounded by a roller coaster like track that has two cameras set on it. You can even see the other camera in the other shots with a light attached to it. At first you aren’t quite sure what is going on, however it slowly reveals the track in a few shots as the song gets more intense. At the peak of the song, the cameras are swirling around them frantically to create a powerful image and a intense rock mood to keep you going.

A Decade Under The Influence – Taking Back Sunday

White Rabbits via Kanye West

Like This? Subscribe!   Email   RSS Feed