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Digital Touch Screens Coming to New York Streets
Tuesday July 06th 2010, 5:55 PM Posted by: Andrew
Filed under: Advertising,Living Art

Cemusa, a popular international outdoor advertising company, is soon releasing 65″ landscape screens and 70″ portrait touch screens starting at newsstand locations complete with scheduling software and network connectivity.

These will offer the ability deliver video and interactive digital Living Art content directly to New Yorkers. If done correctly, this could possibly be the start of a New York CBS Alive or Adspace. It will be very interesting to see what type of content these screens are first released with.

After the first wave of signage, they plan on to roll out their screens onto bus stops and (ahem!) public restrooms (and for god’s sake please wash your hands before using the touch screens.) Show+Tell, the ad agency working with Cemusa, is developing the scheduling and playback software, network connectivity, implementation services, and support services into the screens.

Via Screens.tv and Digital Signage Today

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