concept

Living Magazine Cover and Spread: Teaser
Wednesday September 09th 2009, 1:31 PM Posted by: Andrew
Filed under: Living Art, OLED, Video

We shot triathlete Chris Lieto for a Living Magazine Cover and Spread for Outside Magazine. Not only did we shoot the print edition of the magazine, but we are also making a living version to give you a glimpse at what a magazine of the future might look like.

Here is a quick teaser to whet your appetite. Stay tuned for the final version which will be released with the October issue of Outside Magazine.

Also, don’t forget to join our Living Art Contest. Make your own Living Art and move us with your image!

Music by Ratatat. The song is “Cherry” off their self-titled album Ratatat.
Check them out here: ratatatmusic.com
Buy their songs here: itunes.com/ratatat

This video was shot using the RED and the Canon 5D Mark II

-Andrew

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6 Comments so far
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Great way to push the envelope in new media, and how images get to the viewer, can’t wait to see the issue in October.
Thanks for sharing the video, this kind of things are always instructive and encouraging.

Freddy.O
http://freddyoropeza.com/blog/

Comment by Freddy Oropeza 09.09.09 @ 2:16 PM

Looks stellar. Couple of questions:
1. What light are you using on the jeep? HMI?
2. What was Ted Schilowitz doing there? Did you just find him on the beach? ;)

Comment by Jesse 09.12.09 @ 6:53 PM

Thanks, Jesse. We used a modified Briese 100 light from B2Pro as a frontal fill light and a Profoto 1200 HMI as a kick from camera left. The B2Pros are really terrific key lights. If you come from a photography discipline, you will really appreciate these lights.

Ted was kind enough to come down and spend a really gorgeous day at the beach with us.

Comment by Alexx 09.13.09 @ 11:35 AM

Alex,
Thanks for sharing. I’m really looking forward to seeing the final results. Best!

Comment by Jesse 09.13.09 @ 2:10 PM

Hey Alexx, looks like an interesting shoot, love to chat with you about the project for our RedCentre podcast , Ted would tell you to speak to us im sure :-)

cheers and good luck with the project
jason

Comment by jason wingrove 09.17.09 @ 3:17 AM

Alex – Great stuff. I’m a big magazine lover, but I’m needing reasons to buy them off the news rack these days. I’m going on-line more and more and so I see the need for the industry find ways to make people stop and buy on-the-spot. BTW, the term is “whet your appetite” not “wet.”

Thanks for the correction! I type pretty fast sometimes. Curious-do you actually read long articles online?

-Alexx

Comment by Paul Olden 09.22.09 @ 7:59 PM

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